? ????? digital marketing ???? ?????? ????? ???? ????????????? . ??? ?? ?????????? ?’ ???? ??? ?????, ?????????? ??? ??????? ??????? digital marketing. ????????? ???????? ?????????????????? ???? ??????, ???? ???? ????? ??????? ?? ??? ?????????? ????????? ????????????. ??? ??? ??? ???????????? ???????? digital marketing ???? ?????? ?????: